Accounts
Following a review, McDonald’s has chosen Wieden & Kennedy, New York as its lead creative agency in the U.S. We Are Unlimited, the Chicago-based agency that DDB created to support McDonald’s, will continue to work on brand assignments.
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Industry Update Week(s) of August 26th & Sept 2nd
Accounts
Humana has appointed MullenLowe as its new creative agency of record, replacing incumbent BBDO. MullenLowe’s Boston and New York offices will service the account.
Industry Update Week(s) of August 12th & 19th
Accounts
San Francisco-based food delivery service DoorDash has named The Martin Agency its first agency of record.
Industry Update Week(s) of July 29th & Aug 5th
Accounts
Following a review, FanDuel has chosen BBH NY as its new agency partner ahead of the 2019 NFL season.
Industry Update Week(s) of July 15th & 22nd
Accounts
Kroger, the largest grocer in the United States and the second-largest retailer after Walmart, has named DDB New York its first-ever creative agency of record.
Industry Update Week(s) of July 1st & 8th
Industry Update Week(s) of June 17th & 24th
Accounts
TGI Fridays has selected McCann to handle its U.S. creative advertising account. The account will be run out of McCann’s New York office.
Industry Update Week(s) of June 3rd & 10th
Accounts
Following a review, Wrangler has named Mother New York as its global creative agency of record. Wrangler spends about $40 million a year on measured media globally.
Industry Update Week(s) of May 20th & 27th
Accounts
Anomaly has won the global business for US-based online and betting firm The Stars Group, owner of the world’s biggest poker site PokerStars. The account will be handled out of New York and London with contributions from Anomaly’s other five offices.
Industry Update Week(s) of May 6th & 13th
Accounts
Sony has concluded a six-month review process and appointed adam&eveDDB as global lead creative agency for its Playstation brand. The account will be run out of both the London and New York offices.